Summary of Business Building Workshop Session 4
Breaking the Organic Growth Myth: Hard Money Lending Strategies
April 4th 2025

Overview
This was Session 4 of a workshop series focused on strategies for rapid funding business growth, featuring Steve Replin, an expert in hard money lending and author of “Where to Go When the Bank Says No.”
Key Concepts or Theories:
- Hard money lending as opportunity financing
- Collateral-based lending vs traditional bank financing
- The organic growth myth – relying solely on internal cash flow for growth
- Strategic use of debt vs equity financing
Important Questions Raised:
- When is hard money lending more strategic than giving up equity?
- What are the biggest misconceptions about hard money lending?
- How can businesses use hard money loans strategically?
Key Takeaways and Summary of Learning Objectives
- Hard money loans are collateral-based and can be processed much faster than traditional bank loans
- Successful use of hard money requires a solid business plan and profit margins that exceed borrowing costs
- Hard money lending is legitimate and regulated, not predatory “loan sharking”
- Brokers can help connect borrowers with appropriate lenders from their network
- The best use cases are for opportunity funding when quick capital is needed for high-return situations
Topic 1: Understanding Hard Money Lending
Hard money lending takes a different approach than traditional financing by focusing primarily on collateral rather than credit scores and financial history. The process is typically much faster, often closing within 1-2 weeks versus 30-45 days for bank loans. Hard money lenders are usually private individuals or small companies looking to earn consistent returns through interest and fees.
Relevant Q&A
Todd Jones: What kind of timeframe is typically expected for hard money loans?
Steve Replin: For local borrowers, it can take 1-2 days up to a couple weeks. If a loan takes longer than that, you’re either dealing with a hobbyist or someone not serious about their business.
Topic 2: Strategic Use of Hard Money
The best time to use hard money is when there’s an opportunity that requires quick capital and has potential returns exceeding the borrowing costs. Examples include inventory purchases at steep discounts or real estate deals requiring fast closing. Good hard money lenders typically don’t have prepayment penalties, allowing borrowers to refinance once the opportunity is secured.
Relevant Q&A
Todd Jones: When is hard money lending smarter than giving up equity?
Steve Replin: When you have a profitable business and can leverage debt to earn more than it costs. Equity partnerships are more permanent and can lead to complications with control and decision-making.
Topic 3: Business Planning Importance
A solid business plan is crucial for successfully using hard money lending. Having clear goals, financial projections, and understanding of market conditions helps secure funding and ensures borrowed funds are used effectively. Regular updates to business plans are necessary to adapt to changing market conditions and opportunities.
Relevant Q&A
Todd Jones: How important is having a plan when seeking hard money loans?
Steve Replin: Having a well-developed business plan can improve loan approval chances by approximately 50%.
Actionable Next Steps / Assignments
- Review previous workshop sessions available on the webinar page
- Consider attending the in-person event in Orlando on April 18th
- Evaluate business plan and funding needs
- Research hard money brokers if funding is needed
Supplemental Resources
- Book: “Where to Go When the Bank Says No” by Steve Replin
- Upcoming book: “Where to Go When the Bank Says No for Women”
- Hard Money Brokers Academy – 6-week program for learning the industry
- Contact: sreplin@gmail.com for questions about hard money lending
- Website: tepandtasks.com for business planning tools
- Email: info@tepintasks.com for additional information
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